The Prime Property Awards bring together real estate and sustainability
After watching the rise and fall of the property market in 2010, many of us are still dying to know if there is a full recovery in sight or if it is best to hold onto what we have in the meantime and wait for this storm to pass. Prime property has taken its toll, just as other forms of property, but there is hope on the horizon, especially in regards to eco friendly property. The Prime Property Awards focuses on London property as well as European prime properties which are exclusive as well as sustainable.
This competition involves some of the most prestigious European real estate property investors all hoping to impress the judges and walk away with this sustainable award that is highly revered and respected. This annual award takes on a different approach to other property investment awards as this competition involves environmentally friendly properties and highlights prime properties that hope to reduce their carbon footprint. 143 entries from 19 different European countries show that this competition has grown from last year and will continue to flourish owing to individuals love for nature and the environment.
The aim of these awards is to find prime properties that are not only contributing to the property market, but also to the preservation of the environment. Many have no yet transitioned into a more eco friendly awareness when it comes to the property sector and these awards hope to make the public aware of the obvious link between prime property and the environment.
Topical questions that are addressed from these awards include: how green is green when it comes to prime property? How much more must one pay for a more environmentally friendly home? These are just two of the concerns that the modern day developer faces when establishing a prime residential or commercial property.
The awards, judged by internationally acclaimed investors, architects, engineers, directors and other prominent individuals wish to focus on three key elements in the prime property sector. These themes are Socio-cultural Sustainability, Ecological Sustainability and Commercial Sustainability.
The fact of the matter is that green living is here to stay and had no intention of disappearing. So as we move into a new era, the Prime Property Awards are a shining example of how the property market should move with the trends and make sure that they are in line with the environmentally friendly developments for the present and the future.

Many people have been commenting on the impressive growth that the London property market has been experiencing since the beginning of 2010. As a result, more and more people are looking to get involved with London property investment by investing in a good, reputable 